Framestore uses stunning VR to make sure all eyes are on Gigi
Five choreographed BMW M2 sports cars. One supermodel. Sixty miles per hour. And 360 degrees of live-action video.
It all adds up to one big challenge, and a lot of clean-up. That’s a challenge Framestore was able to take on with the help of Cara VR™. In the course of helping to craft BMW’s stunning virtual reality campaign Eyes on Gigi, they turned to the specialized toolset to create a seamless experience that, as Compositing Supervisor Michael Ralla tells us, is “as immersive as prerendered 360° video can get.”