About Foundry.

Pioneering software for creative industries

Our products help tackle complex visualization challenges to meet the demands of your customers and projects. With over 20 years of industry know-how and a focus on speed, quality and user-experience, we save you time so you can spend it bringing incredible ideas to life.



We have been developing creative software for the Digital Design, Media and Entertainment industries for over 20 years. Our products are used to create breathtaking visual effects sequences on a wide range of feature films, video-on-demand, television and commercials.

Our clients and partners include major feature film studios and post-production houses such as Pixar, ILM, MPC, Walt Disney Animation, Weta Digital, DNEG, and Framestore as well as automotive, footwear, apparel and technology companies such as Mercedes, New Balance, Adidas and Google.

We partner with these companies to solve complex visualization challenges to turn incredible ideas into reality. This is why our software has been integral in the making of every VFX Oscar-winning film, award-winning TV shows and commercials for more than a decade.

Founded in 1996, Foundry is headquartered in London, with over 300 employees and a presence in the US, China, Japan, Australia and Europe.

We advance the art and technology of visual experience. Bringing unreal and real worlds together. So the impossible is made possible.

1996 300+ 5 Thousands
Foundry founded Staff members Global offices Foundry customers


In 2019, the London Stock Exchange named Foundry one of the “1000 Companies to Inspire Britain.” We regularly feature in The Sunday Times’ Tech Track as one of Britain’s fastest-growing private technology companies.

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2019 APAC showreel

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Foundry's showreel

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Meet our executives

Jody Madden

Jody MaddenChief Executive Officer

Jody Madden was appointed CEO in July 2019 to lead Foundry's next stage of growth. Since joining Foundry as Chief Operating Officer in 2013, Jody has been responsible for the overall customer strategy and product line ensuring our customers’ needs remain at the heart of the business. Prior to joining Foundry, Jody spent more than a decade in technology management and studio leadership roles at Industrial Light & Magic, Lucasfilm, and Digital Domain. Jody graduated from Stanford University.

Simon Robinson

Simon RobinsonCo-Founder and Chief Scientist

With a BA Hons in Engineering and Computing from Cambridge University, Foundry co-founder Simon Robinson began his career at IBM Research in New York. He subsequently worked in technology development at companies including Digital Pictures, Rushes, Framestore and MPC, before starting up Foundry in 1996. He continues to play a key role in the direction and development of the company.

Martin Franks

Martin FranksChief Financial Officer

Martin joined Foundry in 2015, and has 25 years of experience working with international businesses undergoing significant change and growth. He is responsible for the commercial management of the business with a particular focus on our largest international customer relationships. Martin has a MA (Hons) in French & German from Cambridge University and is a chartered accountant.

Christy Anzelmo

Christy AnzelmoChief Product Officer

Christy Anzelmo joined Foundry in 2015. As Chief Product Officer she is responsible for leading strategic vision and delivery of Foundry’s product portfolio. Christy has a strong background in product design and business management with 15 years of product leadership experience across fashion, electronics, and software products. She holds a BS from Cornell University and MBA from the University of Colorado.

Jill Ezard

Jill EzardChief HR Officer

Prior to joining Foundry, Jill was Global HR Director at Pace Plc and, most recently, Chief HR Officer at Volex Plc. Her background includes HR roles across a broad spectrum of industries, including technology, financial services, retail and manufacturing. Jill brings experience of working in large and medium-sized public companies with a global remit and a focus on change management.

Alex Foulds

Alex FouldsChief Customer Officer

Alex is Foundry’s Chief Customer Officer and is responsible for Foundry's end-to-end customer experience. Alex joined Foundry in March 2016 from private equity fund HgCapital, and has a decade of experience in strategy and M&A primarily in software, working across Europe, Asia and North America.

Our Products

The Company

The Foundry Visionmongers Limited is registered in England and Wales.
Company number: 4642027
VAT number: 945701320

The Foundry Visionmongers Ltd

5 Golden Square
United Kingdom

General Inquiries

Phone: +44 20 7479 4350
Fax: +44 20 7434 2526
Email: info@foundry.com